3 billion+
daily market signals
Ernest
Now you can .
Say hello to your hotel's AI teammate.
Trusted by hospitality's most innovative brands
"Hotel commercial teams have access to more data than ever, but it lives across multiple platforms and takes an enormous amount of manual work to turn into a clear strategy. Ernest brings those signals together and makes that information easier to interpret and act on."
Jeff Hinkle | VP of Revenue Management | Stonebridge Companies
Change the way your team works
All your data in one place
Ernest doesn't replace your systems, he connects to them so you can stop logging into a stack of tools every morning. Give him your busywork and he'll handle it in the background.
AI that understands hospitality
Ernest starts with hospitality intelligence generic AI can't match. He's trained by hospitality experts and learns your preferences, KPIs and strategies over time.
Free to focus on strategy
You don't need another tool, you need backup. Ernest analyzes demand data, watches your comp set, and drafts management presentations around the clock, so you can focus on strategy.
Wake up to custom alerts
Start every day with what matters most. Describe your preferences and create notifications for things like rate moves on your comp set, pace shifts, or revenue slipping below forecast. Ernest watches for them around the clock and sends an immediate alert using email, Slack, WhatsApp, or any other tool you connect to.
Execute your strategy in chat
Ask anything and combine Lighthouse Platform data with the third-party connectors you choose. Create documents, spreadsheets, and presentations, in your branding. Every answer comes with direct links to the sources behind it so you can verify the numbers before you act on them.
Automate your busywork
If it's repeatable, you can create a routine for it. Routines run on their own schedule and deliver the output to you automatically. Build routines for things like a competitive report before your Monday pricing meeting or a pickup summary every morning. Ernest will keep these repetitive but important tasks going in the background.
Get started with three simple steps
Connect your data and systems
Start asking questions
Automate alerts and routines
Connected to the tools you already use
Ernest puts all your information in one conversation. No more switching tools to act.
Hospitality Tech
Demand Intelligence Tools
Use future occupancy and market trend data to inform demand strategy.
Hospitality Tech
Property Management Systems (PMS)
Access guest stay data, room inventory, and rate and availability records.
Hospitality Tech
Revenue Management Systems (RMS)
Manage forecasts, pricing recommendations, and performance summaries.
Powered by The Lighthouse Platform
Lighthouse Pricing
See where you stand
Track competitive set positioning and demand signals with rate recommendations in real time.
Learn More
Lighthouse Performance
Act on what matters most
Business intelligence, forecasting, and portfolio benchmarking in one view.
Learn More
Lighthouse Direct
Increase direct bookings
Personalized offers and price matching that convert website visitors on the spot.
Learn More:format(webp))
80,000+
hotels contributing to anonymized market data network
99.7%
data completion
Get access to Ernest
Frequently asked questions
What is Ernest?
Lighthouse's AI. The newest member of your commercial team. Ask him anything involving your rates, compset, demand, pickup, or portfolio performance.
He can create a reporting packet every Monday morning, set alerts when a key event is announced in your market, help you handle an upcoming RFP and create board-ready presentations from raw data.
Every answer shows his reasoning with direct links to the underlying data, so you can verify before you act.
How is Ernest different from generic AI?
Generic AI knows general information about the hospitality industry. Ernest knows your pace, your compset, your forecast, and your channel mix. Every answer is grounded in your live data and shows the source, so you can verify before you act.
Does Ernest replace our revenue manager?
No. Ernest supercharges the team you have. Your RM spends time on strategy and decisions, not data gathering, and output goes up.
What happens if Ernest doesn't know something?
Ernest will tell you. Every answer shows his reasoning and links to the underlying data. If something is outside what he can access or verify, he'll say so rather than guess.
How is my data handled?
Your data stays yours. Ernest is built on Lighthouse's ISO 27001 certified infrastructure, encrypted in transit and at rest. Your data is protected exactly as it always has been and used only to power your own commercial decisions.
Can I use Ernest across my portfolio?
Yes. Ernest is built to scale from a single property to portfolios of 100K+ rooms. Query one hotel or your entire portfolio in the same conversation.
Can multiple team members use Ernest?
Yes. Ernest works across your team, with each user seeing only the data their Lighthouse plan entitles them to. Roles and permissions are inherited from your existing Lighthouse setup.
How long does it take to get started?
Most hotels will get up and running quickly once their contract is signed. Ernest connects to your existing Lighthouse data and starts working from day one, with deeper integrations added over time.
I'm already a Lighthouse customer. What changes with Ernest?
Your existing Lighthouse tools stay exactly the same. Log in the same way, keep doing the same work. The difference is Ernest, who sits on top of the entire platform and brings your full commercial picture into one conversational workspace.